Meet Our Artists: Arya Giri’s Karigars
Culture Woven, Not Just Worn
At Arya Giri, we like to think of ourselves as less fashion label, more storytelling syndicate. Because every stitch, pleat, and pattern in our garments is less about trends and more about timelessness.
Arya Giri Karigars aren’t backstage crew – they’re headliners. They are the guardians of Indian hand embroidery, the narrators of our most intricate tales, and frankly, the real MVPs of this operation.
We’re not in the business of fast fashion. We’re in the business of preserving ancestral craft, resisting assembly lines, and refusing to let tradition fade quietly into the noise of algorithms and quarterly drops. And the truth is – if these traditions aren’t supported with real opportunity, the next generation won’t carry them forward. No pressure, but yes – it’s kind of a big deal.
The Legacy of Indian Craftsmanship
Our garments don’t just look good – they mean something. Every needlepoint and knot is a whisper from the past, echoing centuries of craft from every corner of India.
Take your pick: the metallic brilliance of zardozi, the circular swirls of aari, or the storytelling stitches of kantha – all lovingly adapted from the very regions they were born in: Bihar, Gujarat, Bengal, Uttar Pradesh, and beyond.
But don’t picture a classroom with charts and rulers. Our karighars were raised on craft. Their schools were kitchens, courtyards, and workbenches, where they learned to pull thread with the same ease most kids pulled pranks. The result? A generation of artisans who know embroidery the way we know memes – intuitively.
This isn’t just technique. It’s muscle memory, it’s a ritual and It’s that meditative moment when time stretches and hands do the talking.